Ric Salmon is a director at ATC Management, and CEO of pioneering ticketed live-streaming business Driift.

ATC has a roster of over 50 management clients including Nick Cave, PJ Harvey, Faithless, Laura Marling, Johnny Marr and Trevor Horn, along with a roster of over 400 acts through its live division, ATC Live.

Driift is a promoter and producer of unforgettable, ticketed livestream events, working with headline artists, such as Laura Marling, Niall Horan, Nick Cave, Dermot Kennedy, Biffy Clyro, James Bay, Kylie Minogue, and many others. Re-establishing value in the audio-visual art form, we are dedicated to curating the greatest artists on the planet in their element.